Innovation Lab

Get first access to the latest Fitness Tech!
Innovation Lab is the hub of all techie, progressive, functional and fun stuff at PURE Fitness.
With increasingly more gadgets designed to inform and optimise your workout, how do you know what actually works? Enter Innovation Lab. This is where you get first access to the latest – and possibly greatest – innovations out there.
After the play, have your say – tell us what you think of what we feature in the Innovation Lab. A hit or a miss? If a product gets majority thumbs-up, we’ll keep it!
Look for the Innovation Lab logo on new pieces of equipment and gadgets in our gyms, and on our PURE Fitness Facebook posts and website.
You can’t catch the future – but it’s great fun trying!
Locations: Various PURE Fitness locations – Find the equipment with the Innovation Lab logo!
Time: Each piece of equipment only stays for a limited time!
Try our innovations and give us your feedback!
Experiences currently available:
- WAVEpro (Power Training Treadmill) – Lee Theatre Plaza & Langham Place
- FieldPower (Resistance and Assistance Training) – California Tower
- Kbox (Flywheel Training) – ifc mall & California Tower
- More Coming Soon...!
See our past experiences here.
We have also launched a Virtual Reality Playlist at PURE-fitness.com/vr
Stay tuned to the PURE Fitness Facebook and PURE-fitness.com/lab to stay up to date with Fitness Innovations!
For enquiries or if you are a fitness equipment manufacturer, please contact us at digital@PURE-international.com
Fresh from the Innovation Lab
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WAVEpro is now available for a limited-time trial at PURE Fitness Lee Theatre Plaza and PURE Fitness Langham Place. We strongly recommend that you use it with the assistance of a ProPT, so feel free to speak with our staff at the ProPT counter.
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FieldPower is now available for trying at PURE Fitness California Tower - LKF for a limited time! It must be used with the assistance of a ProPT, so feel free to speak with our staff at the ProPT counter if you would like to try.
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The kBox is now available for trying at PURE Fitness ifc and PURE Fitness California Tower for a limited time! It must be used with the assistance of a ProPT, so feel free to speak with our staff at the ProPT counter if you would like to try.
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