PURE Fitness offers state-of-the-art equipment,
Group Exercise exhilaration, innovative programmes and ProTraining to fulfil your fitness aspirations.
Whether you want to tone your body, build muscle, relieve tension, pump up your cardio or get energised…
we will take you there!

Enjoy a complimentary trial now!
Join PURE Fitness Now!

Sign Up Now!

Enjoy a complimentary trial!

Are you currently a member of any yoga or fitness centre?

I do not object to receiving regular marketing updates or promotions on the fitness, yoga, dining and retail services offered by the PURE Group. I hereby consent that PURE Group may use my personal data including name, mobile and other phone numbers and email address for such promotions via phone call, mobile, mailing and internet and I accept the privacy policy of PURE Group.

By pressing the Submit button above, I accept the Terms & conditions and the privacy policy of PURE Group. Offer is valid for first-time PURE visitors who are Hong Kong residents and 18 years of age or older.

Try For A Day ►
Download iOS app | Android app
HK | EN
Contact | Press Enquiry | Locations | FAQ

Type in any of the following:

• Group Classes

• Training Mode

• Workshop

• Class Instructors

• ProPTs

• Studio

• Keyword

Try For A Day ►
EN
Contact | Press Enquiry | Locations | FAQ
EN

PURE Privileges

Giving you more with the PURE lifestyle of total well-being! Being a PURE Cardholder introduces you to a world of advantages beyond PURE locations. As Asia's premier lifestyle group, we continuously partner with other high-calibre brands to bring you enticing offers.

Your physical or digital PURE Card must be presented to enjoy any of these privileges.

In Hong Kong

10% discount on all regular-priced

retail apparel and merchandise

Occasional special offers and promotions at PURE locations

In Hong Kong

Partnering with LUSH
Offer period: 1.05.21 – 31.07.21

During the promotion period, PURE Cardholders are invited to any 5 Lush shops to enjoy a complimentary Fitness Experience Kit that includes the Orange Shower Scrub, Wasabi Shan Kui Shampoo, Tingle Body Conditioner and Soap.

Shop Location:
.Kiosk E4, MTR Central Station, Central
.Shop Q, G/F & M/F, Hong Kong Mansion, 2-10 Great George Street Causeway Bay
.Shop 35A, LCX, 3/F Harbour City, Tsim Sha Tsui
.24A Granville Road, Tsim Sha Tsui
.B1-01A & B1-01B, Level B1, K11 Musea, Victoria Dockside, 18 Salisbury Road, Tsim Sha Tsui

Terms & Conditions
.This offer is valid until 31 July 2021.
.Please present your PURE Card at the specific shop to enjoy the offer.
.Each PURE Cardholder can only redeem the captioned offers once.
.This offer is available on a first-come, first-served basis and only while stocks last.
.Refund, exchange or reselling of the offer is prohibited.
.In case of any dispute, Lush Asia Limited reserves the right of final decision.

Partnering with Supergoop!
Offer period: 16.04.21 – 30.06.21

During the promotion period, enjoy up to 15% off with the promo code SUNSALUTATION

Terms & Conditions
.The Promotion Period is from 16 Apr to 30 Jun 2021, both dates inclusive (“Promotion Period”). Promo code cannot be used in conjunction with other discounts/promo code.
.To enjoy the offers, customers must sign up as Sephora Beauty Pass member and PURE Cardholders.
.Offers are applicable to Sephora Hong Kong online & mobile APP only.
.Customers are required to login as Sephora Beauty Pass members and enter the promotion code prior to payment at Sephora Hong Kong mobile APP to enjoy the offer.
.Customers can enjoy the offers once only during the Promotion Period.
.The Sephora Beauty Pass Program is subject to the terms and conditions stipulated by Sephora Hong Kong. For details, please visit http://www.sephora.hk/beauty_pass.
.Unless otherwise specified, Offers cannot be used in conjunction with any other discounts or special promotions, and cannot be refunded, exchanged for cash/ service, other products or discounts and is not transferable.
.Offer is not valid on gift cards, services, charitable items or any other exclusions mentioned on Sephora.
.Offers are subject to these promotion Terms and Conditions. Sephora Hong Kong reserve the right to suspend, revise or terminate the above offers and to amend the terms and conditions at any time without prior notice. In case of any disputes, the decision of Sephora Hong Kong shall be final.

Partnering with ZA Insure
Offer period: 27.01.21 - 30.06.21

During the promotion period, present your physical or digital PURE Card at ZA Insure to enjoy the following offers:

‧Visit the website below to get a FREE 1-year HK$100,000 ZA Accident Protection (Promo Code: PUREFREEPA2021) and becoming a ZA Fam member.

Partnering with FILA
Offer period: 07.01.21 - 31.12.21

From now until 31 December 2021, present your physical or digital PURE Card at designated FILA shops to enjoy the following offer:
- 5% off regular-priced items

Designated FILA shops:
- Shop G/F, Yu To Sang Building, No.37 Queen's Road Central
- Shop 727, Times Square, Causeway Bay
- Shop No 1-6,  G/F, Hollywood Plaza, 610 Nathan Road, Mong Kok
- Shop No. 1155 on Level 1, YOHO Mall I, Long Yat Road,Yuen Long
- Shop 504, Level 5, New Town Plaza Phase 1, Shatin

Terms & Conditions:
- This offer is only valid at the above designated FILA shops.
- This offer is valid until 31 Dec 2021.
- This offer is only applicable to regular-priced items, excluding socks and hats.
- FILA Marketing (HK) Ltd reserve the right of final decision in case of dispute.
Partnering with The Upper Loft
Offer period: 10.07.20 - 30.06.21

During the promotion period, present your physical or digital PURE Card at The Upper Loft to enjoy the following offers:

1. Complimentary Indoor Golf Experience 1 Hour Driving Range.
2. Enjoy up to 20% off sign-up fee on 12 months or above membership.
3. Enjoy up to 55% off on group golf lessons.

Terms & Conditions:
‧ Offers are valid until 30 June 2021.
‧ Offer cannot be used in conjunction with any other promotional offers, coupons and membership discount.
‧ In the event of any disputes, The Upper Loft Limited reserves the right of final decision.
‧ Each PURE Cardholder can only redeem the captioned offers once.
‧ Golf group class and membership discount is for one time purchase only.
‧ The offers is not applicable to current TUL members.
‧ PURE Card must be presented before signing up for membership at The Upper Loft.
‧ This offer cannot be redeemed for cash.
Partnering with DIDIER DUBOT
Offer period: 01.01.20 – 31.12.21

During the promotion period, present your physical or digital PURE Card at DIDIER DUBOT Hong Kong shops to enjoy the following offers:
- Get HK$200 voucher

Terms & Conditions
- Captioned offers are valid until 31 December 2021.
- Each PURE Cardholder can only redeem the captioned offers once.
- Each voucher can be used upon any consumption of HK$2,000 or above.
- Voucher must be presented before payment.
- Only one voucher can be used per transaction.
- Voucher cannot be redeemed for cash.
- Voucher cannot be used in conjunction with other promotional offers.
- Voucher cannot be replaced if lost, stolen or destroyed. Copies of voucher are not accepted.
- Voucher is valid at DIDIER DUBOT Hong Kong shops (Hysan Place Shop, Langham Place Shop and Harbour City Shop are included).
- DIDIER DUBOT Hong Kong reserves the right of the final decision in case of disputes.

Partnering with THANN
Offer period: 01.01.20 - 31.12.21

During the promotion period, present your physical or digital PURE Card at THANN shops to enjoy the following offers:

‧15% discount on all regular priced products at THANN shops
‧Enjoy extra 5% off on THANN online shop with promo code “PRUE21” (10% discount on online shop).

Terms & Conditions:
‧Offer is valid until 31 December 2021
‧Offer cannot be used in conjunction with any other promotional offers, coupons and membership discount
‧Offer can be used at THANN Hong Kong shops only.
‧In the event of any disputes, WLS Limited reserves the right of final decision

Partnering with THANN Sanctuary Spa and THANN Wellness Zone
Offer period: 01.01.20 - 31.12.21

During the promotion period, present your physical or digital PURE Card at THANN Sanctuary Spa and THANN Wellness Zone to enjoy the following offers:

‧15% discount on all regular priced treatments at THANN Sanctuary Spa and THANN Wellness Zone

Terms & Conditions:
‧Offer is valid until 31 December 2021
‧Offer is applicable for regular priced treatments in THANN Sanctuary Spa and THANN Wellness Zone only (Exclude Special Treatment Packages)
‧Offer may only be used once
‧Offer may not be combined with other promotional offers, VIP cards or coupons
‧Advanced appointment is required for all treatments
‧Offer can be used at THANN Sanctuary Spa and THANN Wellness Zone only
‧In the event of any disputes, THANN Sanctuary Company Limited reserves the right of final decision

Partnering with SHHH
Offer period: 16.12.20 – 31.12.21

Enjoy the following privileges at SHHH Salon during the promotion period by presenting your PURE card:

‧ Complimentary upgrade of hair services from Gold to Platinum.
‧ Complimentary upgrade of all hair treatments (to the grade immediately above)
‧ 10% discount upon purchasing 4 pcs of OMG hair care products; 20% discount upon purchasing 6 pcs (one-time discount only per customer)

Terms and Conditions:
‧ Offers are valid until 31 December 2021.
‧ Advanced booking is required for all hair services.
‧ To enjoy the offer, guests must mention they are a PURE Cardholder upon booking and present their valid PURE card upon settling the bill.
‧ Product discount may be redeemed once only per customer during the promotion period.
‧ Offers cannot be used in conjunction with other promotional offers and coupons.
‧ Any purchases made with these offers cannot be returned or refunded.
‧ All services and products are subject to availability.
‧ In case of disputes, the decision of SHHH Limited shall be final.

Partnering with GLOWGEAR
Offer period: 15.12.20 – 31.12.21

Offer: Subscribe to the GLOWGEAR mailing list and enjoy 10% off any purchase or 15% off any purchase of 2 or more products.
Promo codes: PURE10 for 10% off, PURE15 for 15% off 2 or more products.

For complimentary gift wrapping, enter the code GIFTTHEGLOW at checkout in addition to the above.

Terms and Conditions:
1. The Promotion Period is from 15 December 2020 to 31 December 2021, both dates inclusive (“Promotion Period”).
2. To enjoy the offers, customers must be PURE Cardholders and sign up to the GLOWGEAR community.
3. Offers are only valid on glowgearpro.com.
4. Unless otherwise specified, offers cannot be applied to gift cards or used in conjunction with other special promotions. Offers cannot be refunded, exchanged for cash/ service or other products.
5. Offers are subject to these promotion Terms and Conditions. GLOWGEAR and Nu Rosee Limited Hong Kong reserve the right to suspend, revise or terminate the above offers and amend the terms and conditions at any time without prior notice.
6. In case of disputes, the decision of GLOWGEAR/Nu Rosee Limited shall be final.

Partnering with Rado
Offer period: 01.12.20 – 30.06.21

Enjoy a complimentary gift upon the purchase of a Rado watch in Hong Kong corporate boutiques.
- Gift for gents: Rado cufflinks
- Gift for ladies: Rado leather vanity case

Rado Hong Kong boutiques
- G/F, 54 Nathan Road, Tsim Sha Tsui (852) 2518-9818
- Shop 313B, Level 3, Ocean Centre, Harbour City, Tsim Sha Tsui (852) 2518-9939

Terms & Conditions:
‧Offer is only available for PURE Cardholders in Hong Kong.
‧Offer is valid while stocks last.
‧Only one Rado complimentary gift per customer per transaction.
‧Offer cannot be redeemed for cash, bonus points or exchanged for other products.
‧Rado reserves the right to suspend, amend and terminate this offer without prior notice.
‧In case of any dispute, the decision of Rado shall be final.
* [Rado] means The Swatch Group (Hong Kong) Limited and its affiliated companies.

Partnering with LUXUS  
Offer period: 01.01.20 - 31.12.21

During the promotion period, present your physical or digital PURE Card at LUXUS to enjoy the following offers:  

‧ Aroma Relaxing Body Massage First Trial Price HK$460, 60 mins (Original Price HK$680) 
‧ Chinese Tui Na First Trial Price HK$420, 50 mins (Original Price HK$600) 

Terms & Conditions:
‧ Offers are valid until 31 December 2021. 
‧ Offers cannot be used in conjunction with other promotional offers and coupons. 
‧ Advanced appointment is required for all the treatments. 
‧ LUXUS reserves the final right to exercise these offers in case of any disputes. 

Shop Location:  
G/F, 135 Queen’s Road East, Wanchai, Hong Kong